Hi, I am Issa, a writer, marketer, and storyteller passionate about crafting words that connect, inspire, and resonate. My love for writing sparked at 13 when I penned my first love letter—to Leonardo DiCaprio, no less. While my Hollywood crushes didn’t pan out, writing quickly became my solace and source of confidence, leading to essay contests, academic projects, and eventually, a fulfilling career.
The Leap to Writing Full-Time
In 2013, after years of routine office life in Dubai, I decided to follow my passion for creativity and writing. Turning 30 felt like a wake-up call, so I swapped the corporate grind for a fresh start in Cebu. There, I began my journey as a writer and marketer, diving into website content, SEO, and travel storytelling.
Building Stories and Brands
My writing journey has been diverse:
- Travel Blogging: Launching “Island Trotters” allowed me to collaborate with other writers and establish myself in the travel niche.
- Magazine Features: Writing for Northbound Magazine taught me the art of weaving research and narrative into compelling stories.
- Hotel Partnerships: Collaborating with brands like The Bellevue Resort Bohol and Quest Hotel Cebu honed my skills in creating engaging content.
- Marketing for Authors: I crafted Facebook ads and social media strategies to connect authors with their readers, blending my love for books with digital marketing expertise.
Adapting Across Industries
From ghostwriting and tutoring to IT office management and recruitment, my varied experiences have enriched my ability to adapt my writing style, manage projects, and build meaningful connections. Whether crafting travel articles, running ad campaigns, or creating branded content, I thrive on turning ideas into impactful stories.
Scribbling Neurons: My Creative Space
This blog is my haven—a place to reclaim my voice and share thoughts on travel, hobbies, personal development, and everything in between. It’s where my experiences, struggles, and wins converge in a collection of musings that I hope will resonate with you.
Let’s collaborate! Whether you’re seeking a versatile writer, a strategic marketer, or simply someone who loves a good story, let’s connect and create something amazing together.
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